Qualitative Market Research
Key Points
Insights into existing paradigm
- Current SoC, therapy gaps
- Prevalent attitudes and preferences e.g., preferred brands/products
Insights into competition
- Incumbents, market share, promotional and commercial tactics
- Stakeholder perceptions for competitor products
Supporting Business Expansion
- Stakeholder perceptions
- Price elasticity
- Partner identification
- Idea testing
Benchmarking
- Sales force effectiveness
- Performance analysis
- Brand recall/positioning
Our Approach
Case Studies
These case studies are testimonies to our accomplishments
- Feb. 14, 2025
- Assessment of the Indian CMV
Assessment of the Indian CMV
- Feb. 14, 2025
- Assessment of Indian diabetes market
Assessment of Indian diabetes market to develop GTM strategy for a novel anti-diabetic product
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Get in Touch
Phone
+49 15758297742 (Germany)
+971 545894736 (UAE)
+91 9711206587 (India)
nitink@raslss.com
Germany Office
Stresemannallee 61, 60596 Frankfurt, Germany
Dubai Office
Dubai Silicon Oasis, IFZA Properties, Building-A, DSO, Dubai